Archive for July, 2014

2014 Nissan Rogue & 2014 Nissan Quest Ring in Points in Recent APEAL Study

Wednesday, July 30th, 2014


In the latest consumer APEAL survey from J.D. Powers, the benchmark for the industry in terms of consumer appeal in new vehicles, Nissan was ecstatic to learn that the 2014 Nissan Rogue and the 2014 Nissan Quest received high scores compared to their competing segment rivals. Fred Diaz, Senior Vice President of Nissan Sales and Marketing said, “The all-new 2014 Rogue has received numerous accolades in the automotive industry, but the most important test comes when owners evaluate the vehicle for themselves.” Based on a 1,000 point scale, the 2014 Nissan Rogue was able to score 786 points, while the 2014 Nissan Quest earned 790 points. If you would like to read the full article please click on the link below:

http://www.torquenews.com/1080/jd-powers-loves-2014-nissan-rogue-and-quest

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Coast Nissan

12100 Los Osos Valley Road

San Luis Obispo, California 93405

Phone: 877.957.9019

Website: www.coastnissan.com/?ibp-adgroup=SE_Target

KBB.com Names the 2014 Nissan Versa Note “Coolest New Cars Under $18,000

Friday, July 25th, 2014


The Nissan Versa Note has recently been recognized as one of the ten coolest new cars under $18,000 by the Kelley Blue Book’s review staff. This list is published annually and in order to make it on the list, the judges base their decision on two main criteria – fun-to-drive and fun-to-own. “The Nissan Versa Note is truly ‘the door to more,’ offering an exceptional combination of style, comfort, technology and cargo space at a price even the most economical car buyers can appreciate” said Fred Diaz, the Senior Vice President of Nissan Sales & Marketing and Operations. “Featuring a sleek, modern design with enhanced aerodynamics for improved fuel economy, and class exclusive Around View Monitor, the Versa Note is “cool” in a variety of ways – from the road, to the parking lot, to your wallet.” If you would like to read the full article please click on the link below:

http://nissannews.com/en-US/nissan/usa/releases/2014-nissan-versa-note-named-one-of-the-10-coolest-new-cars-under-18-000-by-kelley-blue-book-s-kbb-com

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Coast Nissan

12100 Los Osos Valley Road

San Luis Obispo, California 93405

Phone: 877.957.9019

Website: www.coastnissan.com/?ibp-adgroup=SE_Target

Nissan: Self-Driving Vehicles Long Way from Commercial Reality

Wednesday, July 23rd, 2014


Last year Nissan announced that self-driving vehicles were not too far away from a reality. In fact the Japanese auto manufacturer said that they would become a commercial reality by 2020. They made a similar promise years ago before they launched electric vehicles – which made them the leader in new technology in previous years. Nissan Chief Executive Officer, Carlos Ghosn, took his comment back from the previous year by saying, “Self-driving cars remain a long way from a commercial reality.” However, Google is ready to push auto manufacturers towards a driverless paradigm – recently, the popular search engine added Ford Motor’s, well respected former CEO, Alan Mulally to its board of directors. This recent addition to the board has made the possibility of driver-less vehicles more credible. If you would like to read the full article please click on the link below:

http://www.bloombergview.com/articles/2014-07-22/nissan-gives-up-the-self-driving-wheel-to-google

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Coast Nissan

12100 Los Osos Valley Road

San Luis Obispo, California 93405

Phone: 877.957.9019

Website: www.coastnissan.com/?ibp-adgroup=SE_Target

Nissan’s Steroidal Godzilla

Friday, July 18th, 2014


The new 2015 Nissan GT-R NISMO is an upgraded version of Nissan’s power machine – since this vehicle model was first launched in 2009, Nissan has tweaked and upgraded the vehicle every year. This next model will receive an extra dose of power with a revised suspension that promises better ride quality and improved grip on the black top. Nissan has also implemented new spring rates and re-valved dampers along with new softer front anti-roll bar bushings. These are the type of changes that you can actually feel from the driver’s seat – previous model year cars typically followed grooves and ruts in the road, but this new car tracks free and smoothly on the highway. Bilstein dampers can be adjusted to a ‘Comfort’ setting to provide a more relaxed trip. If you would like to read the full article please click on the link below:

http://www.caranddriver.com/reviews/2015-nissan-gt-r-test-review

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Coast Nissan

12100 Los Osos Valley Road

San Luis Obispo, California 93405

Phone: 877.957.9019

Website: www.coastnissan.com/?ibp-adgroup=SE_Target

Nissan Hosts 2015 Product Days Event in Nashville

Wednesday, July 16th, 2014


The Japanese automaker hosted its annual 2015 Product Days event earlier this month in Nashville, Tennessee. On display were future concept vehicles that have not yet been approved for production, the entire 2015 model-lineup, and classic Nissan models from the past. The event was held at the Omni Hotel downtown and Nissan used this opportunity to showcase its past, present and future models. Nissan’s Public Relations Manager and Coordinator of the event said, “We primarily wanted to show off our full line of vehicles for the new model year, but we also wanted to remind people of our presence in Nashville. We’re proud to have our headquarters and a plant here.” If you would like to read the full article please click on the link below:

http://www.tennessean.com/story/money/cars/2014/07/09/nissan-gives-glimpse-past-present-future/12430163/

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Coast Nissan

12100 Los Osos Valley Road

San Luis Obispo, California 93405

Phone: 877.957.9019

Website: www.coastnissan.com/?ibp-adgroup=SE_Target

Nissan-Renault Planning to Take Over Mexico

Friday, July 11th, 2014

The new alliance between Renault-Nissan and Daimler Automotive Group has established the location for their new assembly plant within Mexican borders – the new establishment will be in Aguascalientes, Mexico and will primarily manufacture the next-generation compact vehicles  for both Mercedes-Benz and Infiniti. Jose Munoz, Executive Vice President for Nissan Motor Co., said “We are going to start the construction of this plant in 2015. Production of Infiniti vehicles will start in 2017 and of Mercedes-Benz in 2018. We are very-well trained employees, very skillful, high-attention to detail, high-quality, and the highest productivity, so I think it says it all. So it means it is really a great confidence that we have in Mexico and in particular Aguascalientes.” Additionally, Carlos Ghosn, Chairman and CEO, Renault-Nissan Alliance, said, “Infiniti’s goal is to capture 10% as a first step, as a first milestone, of the global premium vehicle market. To do so we need to expand our range of models, including the growing compact premium segment to appeal to customers in all of our core markets. By partnering with Daimler on development and production costs, Infiniti will move faster and will achieve greater economies of scale.” If you would like to read the full article please click on the link below:

http://nissannews.com/en-US/nissan/usa/releases/video-report-auto-manufacturing-booms-in-mexico-new-renault-nissan-and-daimler-ag-plant-on-the-way

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Coast Nissan

12100 Los Osos Valley Road

San Luis Obispo, California 93405

Phone: 877.957.9019

Website: www.coastnissan.com/?ibp-adgroup=SE_Target

Nissan Shakes-Up NISMO Drivers for this Month’s Spa 24 Hours Race

Wednesday, July 9th, 2014


Nissan likes to shake things up with their driver line-ups before big races – the No. 35 Nissan GT-R team is the latest team to receive changes before this month’s Spa 24 Hours race. The team that consists of a two-time Super GT GT500 Champion Masataka Yanagida, Katsumasa Chiyo and Miguel Faisca will be joined by Mark Shulzhitskiy, the winner of the 2012 GT Academy Russia competition. He said, “Racing a P2 car is a big opportunity for me – My recent experience at Le Mans was very special. Le Mans is such a fast, dangerous and unpredictable race. Coupled with that, I was in a very fast car with very fast teammates and a top team, so the pressure was on for me. I learned a lot and just that one race has made me a lot stronger.” Shulzhitskiy, is excited to join the team. Darren Cox, NISMO Global Head of Brand, Marketing and Sales, said, “We like to shake up our driver line-ups every now and again. I’ve said it before that winning GT Academy doesn’t guarantee anyone a race seat for life. We expect maximum effort and top performances from our guys and recently Mark and Wolfie have shone.” If you would like to read the full article please click on the link below:

http://nissannews.com/en-US/nissan/usa/releases/nissan-shuffles-nismo-drivers-ahead-of-spa-24-hours  

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Coast Nissan

12100 Los Osos Valley Road

San Luis Obispo, California 93405

Phone: 877.957.9019

Website: www.coastnissan.com/?ibp-adgroup=SE_Target

Nissan Considered to be Top Global Green Brand

Friday, July 4th, 2014


Interbrand’s Best Global Green Brands list was release early this month and Nissan was ranked fourth overall. The Japanese automaker moved an entire slot up from last year and 17 positions up from 2012. EV technology has allowed Nissan the opportunity to show the world that they are working on technology that is eco-friendly and dependable. In fact, the company is aiming to triple the number of recharging devices in major U.S. cities over he next 18 months. Roel De Vries, Nissan’s Corporate Vice President of Global Marketing commented, “More and more people want to buy products from brands that come from organizations they trust and believe in. Best Green Global Brandds is a reflection of everything that we as a brand do to make the world a better place. That we are recognized this year as among the best is a confirmation we are on the right path.” If you would like to read the full article please click on the link below:

http://www.nissan-global.com/EN/NEWS/2014/_STORY/140626-02-e.html

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Coast Nissan

12100 Los Osos Valley Road

San Luis Obispo, California 93405

Phone: 877.957.9019

Website: www.coastnissan.com/?ibp-adgroup=SE_Target

Nissan Announces 31st Annual Children’s Storybook

Wednesday, July 2nd, 2014


Nissan has been a sponsor of the Grand Prix for over thirty years and this year is no different. In fact, the automaker will be sponsoring the 31st annual children’s storybook competition that is organized by the International Institute for Children’s Literature-Osaka. This organization offers young aspiring writers and illustrators the opportunity to showcase their talents – if chosen the work will be published. The contest typically receives close to 3,000 entries a year and this year they are all due by October 31, 2014. Nissan will be funding the distribution of the winning published piece and will ensure that libraries and kindergartens receive a copy. If you would like more information or would like to read the full article please click on the link below:

http://www.nissan-global.com/EN/NEWS/2014/_STORY/140701-01-e.html

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Coast Nissan

12100 Los Osos Valley Road

San Luis Obispo, California 93405

Phone: 877.957.9019

Website: www.coastnissan.com/?ibp-adgroup=SE_Target