Archive for January, 2016

2016 Nissan Altima Showcased in Recent Commercial

Friday, January 29th, 2016

The latest Nissan commercial has been launched and already it has generated thousands of impressions. The beautiful 2016 Altima is showcased, front and center of the commercial and its sleek design makes it hard to turn away from the screen. The newly redesigned Altima is featured in a spot called ‘The Package.’ The commercial focuses on recognizing something special in each other. The idea behind the commercial is about showcasing the 2016 Altima. The Nissan Altima is in a highly competitive class; its competitors include: Ford Fusion, Honda Accord, Toyota Camry, Kia Optima, and the Volkswagen Passat. If you are interested in test driving the brand-new 2016 Nissan Altima, give Don Williamson Nissan a call today.

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Coast Nissan

12100 Los Osos Valley Road

San Luis Obispo, California 93405

Phone: 877.957.9019

Website: www.coastnissan.com/?ibp-adgroup=SE_Target

Nissan to Announce New Engine Options for Sentra

Friday, January 29th, 2016

Nissan is excited to reveal that they are developing several new engine options for the U.S. based Sentra model in the near future. The subcompact sedan is currently being redesigned as well; news of the new engine options comes a few days after the automaker announced that the Sentra is being redeveloped into a hatch model and will be sold in both a sedan and hatchback variants. Michele Bunce, Director-Product Planning for Nissan North America said: “From a product standpoint, in the future you’ll see more engine offerings, and it’s full steam ahead. We’re fully focused on the segment.” The new engine option will provide Sentra customers with more than one engine option. If you would like to keep up to date with the latest Nissan news, subscribe to Coast Nissan’s blog.

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Coast Nissan

12100 Los Osos Valley Road

San Luis Obispo, California 93405

Phone: 877.957.9019

Website: www.coastnissan.com/?ibp-adgroup=SE_Target

2016 Sentra Now Available at Coast Nissan

Friday, January 29th, 2016

If you haven’t had a chance to test drive the all-new 2016 Nissan Sentra yet, we recommend that you call to make an appointment with us. We have the best selection of new and used inventory in our area and are very excited about the latest Sentra generation model. The new 2016 Sentra features a new exterior appearance and in-cabin technology that focuses on the driver. The Sentra is known as Nissan most popular models, and it’s no surprise it has proven to be one of the bestselling models in its class. Surprisingly enough, the Nissan Sentra has been o the market for over 30 years and has had seven generations of production. A recent report revealed that 93% of all global Sentra sales are done in the United States. Pierre Loing, Vice President, Product Planning, Nissan North America, said: “In what is turning out to be ‘the year of the sedan,’ Nissan has made major changes to our three best known sedans – launching an all-new Maxima 4-Door Sports Car, a major makeover of our number one selling Altima, and now a redesigned Sentra.”

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Coast Nissan

12100 Los Osos Valley Road

San Luis Obispo, California 93405

Phone: 877.957.9019

Website: www.coastnissan.com/?ibp-adgroup=SE_Target

2016 Nissan Titan Debuts in Television Ad Campaign

Wednesday, January 20th, 2016

The 2016 Titan XD was recently showcased in a 90-second commercial which aired during the College Football Playoff National Championship game and fans went to social media to create a buzz. The commercial gives Nissan a new approach to marketing, by acknowledging and thanking its rivals for their contribution to the final outcome, this Nissan ad is unlike anything ever seen before. Vice President of Marketing Communications and Media at Nissan North America, Jeremy Tucker, said: “This ad was about grabbing people’s attention while celebrating our partnership with the College Football Playoff National Championship game. We wanted to take this moment to go big again. This spot tested extremely well with truck owners and enthusiasts, which emboldened our plan to make a statement to the industry.” If you would like to test drive the new 2016 Titan XD, please give Coast Nissan a call – we would love to make your shopping experience one where everybody wins.

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Coast Nissan

12100 Los Osos Valley Road

San Luis Obispo, California 93405

Phone: 877.957.9019

Website: www.coastnissan.com/?ibp-adgroup=SE_Target

Nissan Titan XD Warrior Concept Premieres

Wednesday, January 20th, 2016

The Nissan Titan XD Warrior Concept first premiered at the North American International Auto Show in Detroit earlier this year. The new pickup showcased its heavy-duty Warrior Concept features and equipment. Nissan built the concept to share the same wheelbase and length as the current XD, only, the XD Warrior features a “Samurai meets Cyborg” appearance. The Japanese automaker equipped the pickup with carbon fiber fenders, tech-equipped cabin and taillight spoilers like never before. Additionally, the XD warrior received a custom paint job, better known as “Thunder”, which is a matte-gunmetal, accented with “Magma” and black highlights. Contact Coast Nissan to test drive the Titan XD or receive updates of the Warrior Concept’s availability.

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Coast Nissan

12100 Los Osos Valley Road

San Luis Obispo, California 93405

Phone: 877.957.9019

Website: www.coastnissan.com/?ibp-adgroup=SE_Target

Carlos Ghosn Talks about Consolidation in the Automotive Industry

Wednesday, January 20th, 2016

Earlier this month, Carlos Ghosn, Nissan’s CEO, discussed the idea of automotive consolidation. In this speech, Ghosn touched on the several reasons why he believe the industry is better off heading in this direction; Revealing that the best way for automakers to reduce development costs is to partner together. In a recent interview, Ghosn said: “A lot of people think consolidation means A buys B or B absorbs C. But we have been partnering with Daimler AG for 5 years. And we have already initiated 14 projects between Renault-Nissan and Daimler.” If you would like to learn more about the latest Nissan news, stay tuned to Coast Nissan’s blog.

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Coast Nissan

12100 Los Osos Valley Road

San Luis Obispo, California 93405

Phone: 877.957.9019

Website: www.coastnissan.com/?ibp-adgroup=SE_Target

Step by Step, Nissan Commits to Self-Driving Cars

Thursday, January 14th, 2016

Coast Nissan 2_selfdrivingautocar

Renault-Nissan will offer vehicles that are able to take control while a car is stuck in a single highway lane in stop-and-go traffic, later this year. In just two more years – as early as 2018, we will see the availability of multiple-lane highway support. And by 2020, the French-Japanese carmaker plans to introduce autonomous vehicles capable of navigating intersections and city driving. When you think about it, four years isn’t that far away. In that timeframe, the company says that it will launch more than 10 vehicles with some form of autonomous driving features. EVP of Engineering, Tsuyoshi Yamaguchi, said at a recent press event, “We will implement autonomous driving step by step.” He adds that the company is developing the necessary systems to monitor drivers and make sure that they are ready to take the wheel when necessary. For example, a wristband would monitor vital signs. CEO Carlos Ghosn said that “even a fully autonomous car still needs a driver with eyes on the road and hands on or near the wheel.” He hints at Tesla, saying that “not all electric vehicles …cost six figures,” and he commits that Nissan is focused on electric and self-driving cars for the mass market. “This is a global priority,” which is supported by the fact that the Nissan LEAF represents over 45 percent of EVs on the road. For more information, contact Coast Nissan in San Luis Obispo.

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 Coast Nissan

12100 Los Osos Valley Road

San Luis Obispo, California 93405

Phone: 877.957.9019

Website: www.coastnissan.com/?ibp-adgroup=SE_Target

New Frontier on the Way?

Thursday, January 14th, 2016

Coast Nissan 1_Copper2016Frontier

Photos of what could be the 2018 Nissan Frontier have recently been spied online. Though it’s at least two years away, the midsize truck, similar to the Navara, seems to be making its testing debut around metro-area Detroit. The test trucks, with their taped badges, raise a lot of interesting curiosity about whether this is the Navara, intended for foreign markets, or the next Frontier, which is available in the U.S.. One such test truck was marked as a diesel, which prompts us to wonder if Nissan has new ideas for the U.S. midsize pickup market. It appears to have a larger body size than the NP300, and hints at a possible consolidation to market a single midsize truck globally. The 2016 Frontier King Cab is available in three editions: S, SV 4-cylinder, and SV V6. Get a quote for your trade-in, and swing by for a test drive of the current model year midsize pickup. Contact Coast Nissan in SLO, and let the friendly team guide you through the exciting current financing offers.

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Coast Nissan

12100 Los Osos Valley Road

San Luis Obispo, California 93405

Phone: 877.957.9019

Website: www.coastnissan.com/?ibp-adgroup=SE_Target

Nissan’s Top 4 Nameplates Push Brand to New Highs

Thursday, January 14th, 2016

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In 2015, in particular the month of December, Nissan experienced new record levels of growth, thanks to four nameplates: Rogue, Sentra, Versa and Murano. Sales of the Sentra compact car rose 28 percent in December, with Versa subcompact car sales growing by 21 percent. The Rogue compact crossover has produced a stunning sales growth of 44 percent in 2015, as its popularity continues to climb. The 2016 Rogue earned a four-star government crash test rating, and its rearview camera comes standard. What’s more, the Around View system provides a top-down, 360-degree view of the surroundings when parking, and can be upgraded to include a warning system that gives notifications when moving objects enter the view of the cameras. If you’d like to receive more information, or to schedule a test drive, contact Coast Nissan in San Luis Obispo today.

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Coast Nissan

12100 Los Osos Valley Road

San Luis Obispo, California 93405

Phone: 877.957.9019

Website: www.coastnissan.com/?ibp-adgroup=SE_Target

Nissan “Kicks”: Newest Crossover Coming Soon

Wednesday, January 6th, 2016

Coast Nissan 2_Kicks

In light of the consumer craze around crossovers and sport utility vehicles, Nissan just announced news that will take things to a new fever pitch. The company plans to build a new crossover, called Kicks, which was first debuted at the 2015 Sao Paolo Motor Show in Brazil. Nissan is investing $192 million to manufacture the newest CUV in Brazil. Though the U.S. lineup of CUVs and SUVs is already pretty solid, Nissan reports that the Kicks will indeed soon be hitting U.S. streets. The body size will fall somewhere between the Juke’s subcompact frame, and the compact Rogue. The company says it plans to push the car globally, with rollout plans including the U.S. Stay tuned by visiting Coast Nissan in SLO. While you’re there, check out the all-new 2016 Rogue, which was the company’s second-best selling vehicle of the year in 2015.

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Coast Nissan

12100 Los Osos Valley Road

San Luis Obispo, California 93405

Phone: 877.957.9019

Website: www.coastnissan.com/?ibp-adgroup=SE_Target