Nissan’s marketing team was one of the first to respond to the news that broke out earlier this week. Prince William and wife, Kate announced that they are pregnant with their second child – as the world took a few minutes to let it soak in, Nissan got to work. Within seven minutes, Nissan Europe tweeted an image of the interior of their X-Trail vehicle, with a crown placed on each seat. Nissan claims that their X-trail model has room for the entire family. In fact, the message attached to the image stated, “It could be triplets and there would still be enough room for the Queen…” No room for arguing there – Nissan was one of the first brands to react to the news and for that their engagement activity has been off the charts. If you would like to read the full article please click on the link below:
http://creativity-online.com/work/nissan-royal-baby-ad/37078
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