Tag Archives: Renault

Nissan Examines The Benefits Of A Mitsubishi Partnership

shutterstock_191693912

In case you haven’t been following Nissan in the news recently, the company has been looking to join forces with Mitsubishi Motors and reviving them from their current position. This partnership would allow for shared research and development as well as bringing back thousands of jobs. Mitsubishi was recently faced the consequences of inaccurately presorting fuel-economy figures, but Nissan firmly believes it can bring back the company from the pit it is currently in. Nissan CEO Carlos Ghosen recently outlined why he believes that the partnership could be greatly beneficial for everyone.

 

Back in 1999, Nissan had been through some difficult times and was on the brink of collapse, but a timely joining of forces with the company Renault turned that all around and turned it into the industry powerhouse it is today. A similar partnership with Mitsubishi Motors would have a number of economic and consumer benefits. The driving factor behind this merger is that Mitsubishi’s strengths complement Nissan’s, and it will help the company grow in important areas like deeper localization, common vehicle platforms and technology sharing. This is especially important with the arrival of more electric and self-driving cars.

 

Additionally, Nissan will be able to salvage many of the physical assets that Mitsubishi had to close down, including production plants and dealerships. This will create thousands of jobs and hopefully bring some life back to the communities most affected by these shutdowns. Perhaps most importantly, Ghosen added, “We know what it’s like to face a crisis and emerge stronger,” and they can use that experience to hopefully achieve a similar result as the #Renault-Nissan Alliance.

 

If you are looking to buy a new Nissan in San Luis Obispo, come visit our friendly sales team at Coast Nissan. We can help you with a test drive or a Nissan lease, so be sure to check us out online at www.coastnissan.com.

 

#CoastNissan

#NissanSLO

#MyNissan

Coast Nissan

12100 Los Osos Valley Road

San Luis Obispo, California 93405

Phone: 877.957.9019

Website: www.coastnissan.com

Nissan’s Holistic Approach

Sustainable Business

Carlos Ghosn, CEO and President of the Nissan group said that a new era has dawned on the automotive industry. Spearheading the cause of zero emission travel is Nissan and Renault. The vision of the holistic approach is for Nissan to channelize its investment towards revolutionary green technology like an improved internal combustion engine, biodiesel driven cars, hybrids and at the crux- the zero emission vehicles like those powered by electric batteries and fuel cells.

Nissan emphasizes on zero: The aim is not to diminish but abolish emission by culling out the engine and replacing it with a clean analogue. The vehicles released in this segment are neutral and flags off with battery operated automobiles. The electric cars mass manufactured by Nissan in one of a kind, zero carbon dioxide and particle emission cars. They are currently the epitome of environment friendly mobility. Apart from being environmentally conscious, these vehicles are zippy, competitively priced, maintain high safety standards and best of all, are affordable.

The alliance of Nissan and Renault promotes research and manufacture of cars with zero emission technology. The pair of automobile titans is also involved in the construction of necessary infrastructure to accommodate 100 plus zero emission partnerships with governments and other electric organizations and companies.

Nissan is committed to the vision of zero emission cars and is taking all the necessary steps to reach its goal. Zero emission mobility is the future.

Explore the Nissan LEAF, a zero emission car, available at Coast Nissan.

 

#MyNissan

#CertifiedPreowned

#mynewcar

Coast Nissan

12100 Los Osos Valley Road

San Luis Obispo, California 93405

Phone: 877.957.9019

Website: www.coastnissan.com

Nissan Continues Sponsorship of “The Voice”

shutterstock_343895033

Nissan is the 2nd biggest automotive company in Japan. The company has it’s headquarters at Yokohama in Japan. The company is part of the alliance between Renault and Nissan. Nissan’s operations in North America include corporate and consumer financing, manufacturing, distribution, marketing and sales, corporate and consumer financing, engineering and automotive styling.

The popular reality TV series, “The Voice” gets aired on the NBC and Nissan will continue being a sponsor Season 10 of the show. Nissan now returns for the fourth time as a premiere sponsor of this much-loved singing competition on television. “The Voice” will continue to have its celebrity coaches Blake Shelton and Adam Levine in the current season. In the month of April, you can check out the first out of Nisan 4 vignettes.

Season 10 of “The Voice” will also showcase Nissan as the only sponsor for the official app of the TV reality show. The app can be downloaded either from App Store or from Google Play anytime.
The marketing strategy of Nissan focuses towards leveraging the show’s cultural moments. Nissan feels passionate about integrating its brand with a show that is so popular among its viewers. “The Voice” is so popular that its episodes are discussed while dining at home, at a college dormitory or in a field.

Season 9 of the hit show witnessed over three hundred thousand entries for Build-A-Team. There were over ten million views of video vignette. The company is hoping to pull in a larger number of fans to the thrill associated with “The Voice”.

If you want to test drive a Nissan Car, you can visit Coast Nissan.

 

#MyNissan

#CertifiedPreowned

#mynewcar

Coast Nissan

12100 Los Osos Valley Road

San Luis Obispo, California 93405

Phone: 877.957.9019

Website: www.coastnissan.com/?ibp-adgroup=SE_Target